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‘Boycott Target’ and ‘Reclaim the Rainbow’ Songs Reach No. 1 on iTunes, Billboard Charts

Michael Foust | CrosswalkHeadlines Contributor | Published: Jul 12, 2023
‘Boycott Target’ and ‘Reclaim the Rainbow’ Songs Reach No. 1 on iTunes, Billboard Charts

‘Boycott Target’ and ‘Reclaim the Rainbow’ Songs Reach No. 1 on iTunes, Billboard Charts

The chart-topping success of a pair of songs urging Americans to “boycott Target” and “reclaim the rainbow” demonstrates that “patriots” have more influence than the Left, says a Christian rapper behind the tunes.

One song, literally named Boycott Target, rose to No. 1 on the iTunes sales chart and the Billboard rap chart with lyrics proclaiming, “Target is targeting our kids” and “We gonna clean up on every aisle, wash it with the blood of Christ.” The voices of Christian rapper Jimmy Levy and “MAGA” rapper Forgiato Blow are heard on the song, which has tallied more than 1 million views on YouTube.

“That shows that we're the majority no matter what, the mainstream and Hollywood – and the industry wants to promote whatever agenda they want to promote and try to make us look like we're the minority – people of God, patriots, Americans. It's just not the truth,” Levy told Fox News Digital. “And no matter what, God prevails.”

The controversy over Target began in mid-May when social media users noted that some LGBT Pride items sold by Target were designed by designer Eric Carnell and his company, Abprallen. Carnell considers himself a Satanist, although he says he views Satan as a metaphor. Another controversial item involved a “tuck-friendly” women’s swimsuit for biological males who identify as female but who have not had surgery.

Target lost nearly $15 billion in market value over the conservative-led boycott.

Another song, Reclaim the Rainbow, reached No. 1 on Billboard's rap digital song sales chart and No. 3 on the iTunes sales chart. It features Levy, Bryson Gray and Shemeka Michelle and lyrics that say, “They turned the rainbow to sin, but they don’t know what it mean; it is a promise, it isn’t pride; God said he would no longer flood the Earth.”

Levy said he received death threats and hate mail after the release of the two songs.

“I pray for them, and I send them love,” he said.

Photo courtesy: ©Getty Images/Brandon Bell/Staff


Michael Foust has covered the intersection of faith and news for 20 years. His stories have appeared in Baptist PressChristianity TodayThe Christian Post, the Leaf-Chronicle, the Toronto Star and the Knoxville News-Sentinel.



‘Boycott Target’ and ‘Reclaim the Rainbow’ Songs Reach No. 1 on iTunes, Billboard Charts