Today, “news” is often opinion on the news rather than the reporting of it. Many news programs are more entertainment than information. Analytics drive ads which drive profits, and digital media are more sophisticated than ever in tracking them. Many companies are pushing news 24/7/365. We can like this, hate it, or ignore it, but it’s the way it is and the way it will be for the foreseeable future. What does any of this have to do with my mission as a cultural apologist to equip evangelical Christians to respond biblically and redemptively to the vital issues we face? How does today’s article relate in practical ways to you? Let’s consider three biblical imperatives for our day.