masculinity

Does New Gillette Ad Insult Men?

Does New Gillette Ad Insult Men?
Thirty years ago, Gillette made famous the tagline, “The Best A Man Can Get.” The company launched the slogan at Super Bowl XXIII in January 1989, kicking off an $80 million campaign in nineteen North American and European nations. The slogan was translated into fourteen languages.

American Psychological Association Deems 'Traditional Masculinity Harmful'

American Psychological Association Deems 'Traditional Masculinity Harmful'
The American Psychological Association released a set of guidelines for physicians who work with boys and men where they marked traditional masculinity as “harmful.”

Pathologizing Masculinity: The APA Diagnoses Men as the Problem

Pathologizing Masculinity: The APA Diagnoses Men as the Problem
A new report on boys and men from the American Psychological Association reminded me, again, why worldview is so important. The report is the first of its kind from the APA, which has previously issued guidelines for girls and women, as well as for so-called “sexual minorities.”

Protect Mode: Why Masculinity Is Good

Protect Mode: Why Masculinity Is Good
Male and Female God created us. That means He created masculinity and femininity as well. Lose one or the other, and bad things happen.