JCPenney has released a Father's Day print ad featuring a real-life same-sex couple hugging their two young children, Yahoo! Finance reports. The ad reads: "What makes Dad so cool? He's the swim coach, tent maker, best friend, bike fixer and hug giver -- all rolled into one. Or two." Earlier this year, the retailer came under fire for its decision to employ openly gay talk show host Ellen DeGeneres as its spokeswoman. Conservative group One Million Moms criticized the retailer for abandoning traditional values, but JCPenney stuck with Ellen, saying in a statement that "Ellen represents the values of our company." One Million Moms released a statement on May 31 condemning JCPenney's new ad. "It is obvious that JCP would rather take sides than remain neutral in the culture war," the statement said. "JCP will hear from the other side so they need to hear from us as well. Our persistence will pay off! One day we will answer for our actions or lack of them. We must remain diligent and stand up for biblical values and truth. Scripture says multiple times that homosexuality is wrong, and God will not tolerate this sinful nature."