April 10, 2006
Katie Couric is going to CBS and if negotiations work out, Meredith Viera will replace her on the today show. What difference will any of this make? None at all. Both are liberal. Viera marched in 2004 in an anti-Iraq war demonstration in New York. She currently hosts a TV game show.
It’s all the same now. Game show-news show. Entertainment-journalism. What’s the difference? There isn’t any. As long as middle-aged women are being reached for the advertisers, and the networks are profiting, what else matters?
The Couric move will capture attention for a while, especially if the third place evening news jumps to second or first. It will also capture attention if it doesn’t. But the point is the news will be the same…with more stories about women’s health and women’s issues because that’s what advertisers want. But don’t look for any stories that make republicans, or president bush or the Iraq war look good. The filter through which all news goes is the same on all the broadcast and some of the cable networks. That’s a fact.
Cal Thomas is a nationally syndicated columnist based in Washington, D.C.